At Delicatezza, we’ve always believed that enjoying authentic Italian food should be something to look forward to, not something reserved for special occasions.
That’s why we’re excited to introduce Delicatezza PriceWatch – our long-term commitment to delivering better everyday value across the Delicatezza store.
As an online Italian supermarket serving customers across the UK, we know how important it is to make authentic Italian groceries, pantry staples, fresh produce, frozen foods, drinks, sweets and everyday essentials easier to enjoy at home.
PriceWatch is one more way we’re working towards that promise: Italian Essentials for Less.
It Started With Your Feedback
Earlier this year, many of our customers took the time to complete our customer survey.
Firstly, thank you.
Your feedback helps shape the future of Delicatezza, and one message came through clearly: alongside authentic Italian products, exceptional service and one of the UK’s largest selections of Italian food, competitive everyday pricing remains incredibly important.
We listened.
What Is Delicatezza PriceWatch?
Delicatezza PriceWatch is our ongoing commitment to regularly review our prices, monitor the market and lower prices wherever we can.
This isn’t a one-off promotion or a seasonal sale.
It’s a long-term initiative designed to make shopping with Delicatezza better value every day, whether you’re topping up the cupboards with pasta, rice, tomatoes, passata, sauces and olive oil, or choosing fresh, chilled, frozen and speciality Italian foods for the week ahead.
Following our first detailed pricing review, we’ve already reduced prices on more than 1,000 products, with average prices now around 12.5% lower compared with our list prices on 26th May 2026.
For us, PriceWatch isn’t about chasing the lowest possible price.
It’s about delivering the best value we can, while continuing to offer the authentic Italian products, trusted brands, broad choice and reliable service our customers expect.
What Does This Mean For Weekly Offers?
One of the biggest changes you’ll notice is how we approach our weekly promotions.
Previously, our offers often relied on larger temporary discounts.
Going forward, every weekly offer starts with the benefits of Delicatezza PriceWatch.
That means you’re already shopping from our new everyday lower prices.
On top of that, we’ll continue to run weekly featured offers, giving you even more savings across some of your favourite Italian brands and categories.
PriceWatch + Extra Savings = Better Value
Rather than waiting for one big sale each month, you’ll enjoy better everyday prices throughout the year, with additional weekly offers helping you save even more across Italian groceries, pantry essentials, fresh foods, frozen favourites, drinks and treats.
Better Value, Better Service
PriceWatch is only one part of how Delicatezza continues to improve.
We’ve also introduced Next Day Delivery on selected products nationwide, making it quicker and easier than ever to enjoy authentic Italian food at home.
Alongside our regular Free Delivery promotions, seasonal savings events, Next Day Delivery and carefully selected weekly offers, we’re building a shopping experience that offers outstanding choice, convenience and value.
Whether you’re shopping for everyday Italian ingredients, family favourites, regional specialities or something new to try, our aim is to help you find more of what you love for less.
Looking Ahead
Delicatezza PriceWatch isn’t something we’ve launched and forgotten about.
We’ll continue reviewing our pricing, monitoring the market and looking for opportunities to improve value wherever we can.
Our aim is simple:
To make authentic Italian food more accessible, while continuing to offer one of the UK’s largest selections of Italian groceries, trusted Italian brands and the service you’ve come to expect from Delicatezza.
Thank you for shopping with us, for sharing your feedback, and for being part of the Delicatezza community.
We look forward to continuing to serve you for many years to come.
Grazie,
The Delicatezza Team
Average prices compared with our list prices on 26th May following our detailed pricing review.